\u00a7 Sales Coaching, Reinvented
Better calls.
Better visibility.
No new CRM.
Meridian is not a CRM. It is a coaching desk that gives your reps the structure to run better discovery calls — and gives your managers the visibility to develop them — without replacing what already works.
\u00a7 What Meridian Is
A coaching desk built for the way
your team actually sells.
Every feature is customized to your company — your methodology, your verticals, your language. Not a template. Not a generic LMS. Your sales approach, operationalized.
Your Call Guide
Your methodology — written, editable, always current. Reps reference it before every call. Managers know everyone is on the same page.
AI Practice Sessions
Reps rehearse against AI personas modeled on your real buyer types. Objection handling, discovery, and closing — on demand, unlimited.
AI Call Scoring
Upload a call transcript. AI scores it across discovery, objection handling, talk ratio, and next steps. Specific feedback, not just a number.
Meeting Prep Briefs
AI-generated pre-call intelligence: situation analysis, discovery questions, likely objections, and opening moves. Tailored per prospect.
Manager Dashboard
See every rep's scores, practice activity, and coaching needs in one view. Assign practice. Track who is improving and who is not.
CRM Sync
Salesforce and HubSpot integration. Opportunities, contacts, and deal stages flow in and out. No double-entry. No context switching.
\u00a7 Who This Is For
Built for companies with 5–30 reps
who sell complex B2B services.
If you run an MSP, a document solutions firm, a professional services company, or any B2B organization where your reps are running consultative sales calls — Meridian was built for you.
The pitch is straightforward: Meridian gives your reps better calls and your managers better visibility — without replacing your CRM, hiring a full-time sales trainer, or running weekly ride-alongs.
Not a CRM.
Meridian does not replace Salesforce or HubSpot. It syncs with them. Your pipeline lives where it lives — Meridian makes the calls that fill it better.
Not a generic LMS.
Every piece of content — the call guide, the knowledge base, the practice personas, the quiz bank — is built around your methodology, not a template.
Not a call recorder.
Meridian analyzes transcripts with AI scoring specific to your sales process. It coaches. It does not just record and store.
Not a one-size-fits-all tool.
Each deployment is customized to the client: their verticals, their compliance landscape, their objection library, their language. It looks and feels like theirs.
The result
Reps walk into every call with a plan. Managers see who is improving and who needs help. The methodology is documented, trained on, and reinforced — every single day.
\u00a7 Pricing
Simple per-seat pricing.
14-day free trial on every plan. No credit card required to start.
Starter
For teams getting started with structured coaching.
- Opportunity pipeline management
- Custom knowledge base (your methodology)
- Unlimited AI practice sessions
- Quiz assessments by division
- Call guide — your playbook, editable
- Up to 10 seats
- AI call analysis
- AI meeting prep briefs
- Manager dashboard & visibility
- CRM sync (Salesforce / HubSpot)
Pro
Full coaching desk with AI intelligence and manager visibility.
- Everything in Starter
- AI call transcript analysis & scoring
- AI meeting prep briefs
- Readiness assessments
- Manager dashboard & rep drill-down
- Practice assignments from managers
- CRM sync — Salesforce & HubSpot
- Analytics & export (CSV / PDF)
- Up to 25 seats
- Audit log
Enterprise
For organizations scaling coaching across teams and divisions.
- Everything in Pro
- Unlimited seats
- Unlimited AI usage (all features)
- Google SSO
- API access
- Custom integrations
- Dedicated onboarding
- Priority support
\u00a7 Get Started
See Meridian in action.
Tell us about your team and we will show you exactly how Meridian would work — customized to your methodology, your verticals, and your reps.